GLOSSARY

Agregation is an action, opposite to market segmentation, consideration of market as a homogeneous environment, in which single marketing methods are used Modern economic dictionary Raizberg B.А., Lozovskiy L.S., Starodytseva Е.B.

An appraisal of the real estate is a process of determination of market value of the real estate object.

An appraiser is a company, having a right to appraise the cost of the real estate.

Assets turnover is a business term and may be used as a broad measure of asset efficiency and is calculated by dividing sales revenue by the total assets. http://en.wikipedia.org/

A brand is a collection of images and ideas representing an economic producer; more specifically, it refers to the concrete symbols such as a name, logo, slogan, and design scheme. http://en.wikipedia.org/

Budgeting is a process of drafting and adopting budgets, further control on their executions. It is one of the constituents of the financial control system, intended for optimum allocation of resources of managing subject in time. The basic difference of budgeting and the financial planning consists in passing the financial responsibility.

Capital assets (CA) of enterprises are the complex of financial values (capital goods), carrying the cost during a production process by parts on the made products.

Commission
A service charge assessed by an agent in return for arranging the purchase or sale of a security or real estate. The commission must be fair and reasonable, considering all the relevant factors of the transaction. Commissions vary widely from broker to broker. http://financial- ictionary.thefreedictionary.com/Commision

Consulting (eng. consulting is advising) is a type of professional services (as a rule, requiring payments), provided to the corporate clients, interested in optimization of the business. In general case consulting activity includes the analysis of existed business-projects of client, grounding of prospects of development and use of scientific and technical, organizational and economic innovations taking into account the subject domain and features of business of client.

A contract is an exchange of promises between two or more parties to do or refrain from doing an act which is enforceable in a court of law. http://en.wikipedia.org/wiki/Contract

A debenture is defined as a certificate of agreement of loans which is given under the company's stamp and carries an undertaking that the debenture holder will get a fixed return (fixed on the basis of interest rates) and the principal amount whenever the debenture matures.

In finance, a debenture is a long-term debt instrument used by governments and large companies to obtain funds. It is defined as "a debt secured only by the debtor's earning power, not by a lien on any specific asset."[1] It is similar to a bond except the securitization conditions are different. A debenture is usually unsecured in the sense that there are no liens or pledges on specific assets. It is, however, secured by all properties not otherwise pledged. In the case of bankruptcy debenture holders are considered general creditors. http://en.wikipedia.org/

Development is a transmission of rights and tasks to the recipient which assumes responsibility for them.

Development company - the same that "builder " or building "customer" (buys the land lot, orders a build project, co-ordinates supply of communications, organizes building of object).

Distribution is the type of activity on a wholesale purchase and subsequent sale of commodities at the territorial (regional) market.

Due diligence is a term used for a number of concepts involving either the performance of an investigation of a business or person, or the performance of an act with a certain standard of care. It can be a legal obligation, but the term will more commonly apply to voluntary investigations. A common example of due diligence in various industries is the process through which a potential acquirer evaluates a target company or its assets for acquisition http://en.wikipedia.org/

Emission
a) For an investor: process during which an investor gets possibility to purchase debentures
b) for an issuer: process during which the sale of debentures is conducted and the attracted money come at the account of enterprise.

An expert is a person, possessing the special knowledge and attracted for the expertise.

Intellectual property (IP) is a legal field that refers to creations of the mind such as musical, literary, and artistic works; inventions; and symbols, names, images, and designs used in commerce, including copyrights, trademarks, patents, and related rights. Under intellectual property law, the holder of one of these abstract "properties" has certain exclusive rights to the creative work, commercial symbol, or invention by which it is covered. http://en.wikipedia.org/

The percentage of the principal that is paid as a fee (the interest), over a certain period of time, is called the interest rate. http://en.wikipedia.org/

Investment or investing[1] is a term with several closely-related meanings in business management, finance and economics, related to saving or deferring consumption. An asset is usually purchased, or equivalently a deposit is made in a bank, in hopes of getting a future return or interest from it. http://en.wikipedia.org/

An investor is legal or physical entity , carrying out investments, investing its own loans or other attracted funds in the projects of investments. An investment capital, invested by the investor, can be presented as financial resources, property, intellectual product.

IPO - (initial public offering) IPO - initial public offering - initial public offering of company securities on the external markets

Legal responsibility
1) Responsobility of the object of the infringement to suffer unfavorable consequences, stipulated by the norms of the right.
2) Legal relationship, during which each Party is obliged to carry the responsibility before the other Party, state and the society.

The license is the document demonstrating that permission. License may be granted by a party ("licensor") to another party ("licensee") as an element of an agreement between those parties. http://en.wikipedia.org/

Marketing is an ongoing process of planning and executing the marketing mix (Product, Price, Place, Promotion often referred to as the 4 Ps) for products, services or ideas to create exchange between individuals and organizations.

Marketing tends to be seen as a creative industry, which includes advertising, distribution and selling. It is also concerned with anticipating the customers' future needs and wants, which are often discovered through market research.

Essentially, marketing is the process of creating or directing an organization to be successful in selling a product or service that people not only desire, but are willing to buy. http://en.wikipedia.org/

A mortgage is the pledging of a property to a lender as a security for a mortgage loan. While a mortgage in itself is not a debt, it is evidence of a debt. It is a transfer of an interest in land, from the owner to the mortgage lender, on the condition that this interest will be returned to the owner of the real estate when the terms of the mortgage have been satisfied or performed. In other words, the mortgage is a security for the loan that the lender makes to the borrower. http://en.wikipedia.org/

Outsourcing is subcontracting a process, such as product design or manufacturing, to a third-party company.[1] The decision to outsource is often made in the interest of lowering firm costs, redirecting or conserving energy directed at the competencies of a particular business, or to make more efficient use of land, labor, capital, (information)technology and resources. Outsourcing became part of the business lexicon during the 1980s. http://en.wikipedia.org/

An owner is a proprietor, legal and physical entity, having the right of ownership.

Payment order
Order of client (payer)of the bank about enumeration from clearing account the amount of mony to the third person (to other enterprise). Payment order is written on the blanks of the set form and is presented in the bank in a necessary amount of copies.

Planning is a process of choice of targets and decisions, necessary for its achievement.

In law a pledge (also pawn) is a bailment of personal property as a security for some debt or engagement. The term is also used to denote the property which constitutes the security. As the pledge is for the benefit of both parties, the pledge is bound to exercise only ordinary care over the pledge. The pledge has the right of selling the pledge if the pledgor makes default in payment at the stipulated time. No right is acquired by the wrongful sale of a pledge except in the case of property passing by delivery, such as money or negotiable securities. In the case of a wrongful sale by a pledge, the pledgor cannot recover the value of the pledge without a tender of the amount due. http://en.wikipedia.org

A power of attorney (POA) or letter of attorney in common law systems or mandate in civil law systems is an authorization to act on someone else's behalf in a legal or business matter. The person authorizing the other to act is the principal or granter (of the power), and the one authorized to act is the agent or attorney-in-fact.[1] http://en.wikipedia.org/wiki/Power_of_attorney

Profitability is an index of efficiency of activity of enterprise, characterizing the level of return of expenses and degree of the use of facilities.

Project Management is the discipline of planning, organizing, and managing resources to bring about the successful completion of specific project goals and objectives. A project is a finite endeavor-having specific start and completion dates-undertaken to create a unique product or service which brings about beneficial change or added value. This finite characteristic of projects stands in sharp contrast to processes, or operations, which are permanent or semi-permanent functional work to repetitively produce the same product or service. In practice, the management of these two systems is often found to be quite different, and as such requires the development of distinct technical skills and the adoption of separate management philosophy, which is the subject of this article. http://en.wikipedia.org/

Realtor - company or the private person, providing the intermediary services with the real estate.

Retail - retail trade, work with mass clients.

A security is a fungible, negotiable instrument representing financial value. Securities are broadly categorized into debt securities, such as banknotes, bonds and debentures, and equity securities, e.g. common stocks. http://en.wikipedia.org/wiki/Security_(finance)

Servitude is a charge imposed on an immovable, the servient land, in favour of another immovable, the dominant land, belonging to a different owner. .... http://en.wikipedia.org/

Sinergy
1) Growth of productive activity as a result of amalgamation of companies in comparison to activity before the the synergy.
2) Strategic advantages which arise during the amalgamation of two and more numbers of enterprises in one hand. During it, the efficiency rises that is shown in the growth of the productivity and/or in the decline of costs of production; effect of the united actions is higher than stand sum of individual efforts.

Syurveyer is an expert, inspector, and agent of insurer, carrying out examination of object, property, accepted on insurance. On the conclusion of syurveyer an insurer makes decision about the insurance of property by means of registration of the proper agreement insurance. On the basis of information, received from the Syurveyer, an insurer determines a tariff rate.

A trademark or trade mark (represented by the symbol ™ or ®)[1] or mark is a distinctive sign or indicator of some kind which is used by an individual, business organization or other legal entity to identify uniquely the source of its products and/or services to consumers, and to distinguish its products or services from those of other entities. A trademark is a type of intellectual property, and typically a name, word, phrase, logo, symbol, design, image, or a combination of these elements http://en.wikipedia.org/

A type of security is different securities: action, debenture, share of fund